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Segment

A segment refers to target customers who satisfy specified segmentation rules and are considered suitable for the current campaign.

Segmentation

Segmentation is a process of selecting a particular set of customers to deliver personalised messages.

Segmentation Rule

A segmentation rule refers to the way of selecting customers for a campaign.

SMTP

SMTP is a server used for sending email messages, such as mail.company.com or an IP address 202.64.87.104.

SMTP header

A SMTP header gives you some information about how your email messages are routed and from which hosts they come from and to which recipient(s) they are sent.

Soft Bounce

A soft bounce is a message that the mail server cannot deliver temporarily, either because the recipient’s mailbox is full or the recipient’s POP3 server is down.

Spam Complaint

The behaviour of customers regarding received campaign emails as spam and submitting complaints.

Spam Compliant Rate

RiMANGGIS will automatically collect their complaint behaviour data and display monthly spam complaint rate.  Spam Complaint Rate = No.of customers who submits complaints /No.of messages received

Spam Rating

Spam rating reflects that degree on a campaign message looking like a spam.

 

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