Campaign
A campaign is a series of messages designed to deliver information. RiMANGGIS provides three kinds of campaign functions: Email campaign, Multiple Channel Campaign and A/B Split Test Campaign.
Campaign Report
Campaign Report is a post report which provides all rounded customer activities data analysis such as open, click, bounce, forward, share, sent and received data.
Channel
A channel is a way by which your campaigns travel from you to your customers. Currently RiMANGGIS support two campaign delivery channels: Email and SMS message.
Click
The click tracking is enabled for campaigns by default. RiMANGGIS tracking information is added to each url. When a tracked link is clicked in the campaign, this tracking info redirects the subscriber through RiMANGGIS servers before sending them to the intended web address. That redirect through our server will be logged as a click on your campaign report.
Click Through Rate (CT)
Click through rate measures the percentage of customers who clicked on one or more links in the e-mail. Total click through rate = No.of clicks on a link/Total no. of clicks on the campaign.
CSV
A kind of file type for storing tabular data and a preferred file type when importing customers into RiMANGGIS or exporting transaction data of report from RiMANGGIS.
Customer List
A customer contact list is a collection of contact information (e.g. mobile no., email address) of customers. All customer list is added into RiMANGGIS through importing operation.